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E-commerce tool

Bundle Pricing Calculator

Estimate a bundle selling price, discount, gross profit and margin from individual item values and bundle cost.

Price a product bundle

Compare the combined standalone value with a discounted bundle price and the bundle's total cost.

Bundle price—
Customer saving—
Gross profit—
Gross margin—

How the calculation works

Bundle price = combined standalone value × (1 − discount rate). Customer saving is the difference between the standalone value and bundle price. Gross profit = bundle price − total bundle cost, and gross margin = gross profit ÷ bundle price.

How to use the result

Use the outputs to test whether a promotion still leaves enough gross margin after the advertised bundle discount. If marketplace fees, shipping, taxes or returns are material, include them in the cost input or model them separately.

Assumptions and limitations

The calculation is a gross-profit view. It does not automatically include payment fees, marketplace commissions, fulfilment fees, taxes, advertising or return losses unless you include those amounts in total bundle cost.

Example

If items normally sell for 300 together, cost 150 and the bundle discount is 10%, the bundle price is 270 and gross profit is 120.

Frequently asked questions

Should I enter product cost or selling price?
Enter the combined standalone selling value in the first field and the total economic cost of the bundle in the cost field.
Does the calculator include marketplace fees?
Not automatically. Add them to bundle cost when you want them reflected in gross profit.
Can a larger bundle discount reduce profit even if sales rise?
Yes. This tool shows unit economics only; higher volume must be assessed separately.
What is bundle gross margin?
It is bundle gross profit divided by the final bundle selling price.