What is Product schema?
Product structured data describes a product page and important information such as name, image, brand, SKU and offers. It helps search engines understand ecommerce product information.
How to generate Product JSON-LD
Enter the product information exactly as shown on the page. Add current offer details if the product has a purchasable offer, then generate and copy the JSON-LD.
Product schema best practices
Keep price, currency and availability accurate. Do not mark up information that is missing from the page or no longer true.
FAQ
Can I use Product schema for services?
Product structured data is intended for products. Use a more suitable schema type for a service or other page.
Product structured data is intended for products. Use a more suitable schema type for a service or other page.
Does Product schema guarantee product rich results?
No. Search engines decide eligibility and appearance based on many signals.
No. Search engines decide eligibility and appearance based on many signals.