What is a URL parameter?
A URL parameter is a key-value pair added to a URL after a question mark. Parameters can pass campaign, filter, sort, search or other information to a page.
How to generate a URL with parameters
Enter the base URL, then add one key-value pair per line, such as utm_source=google. The generator encodes the values and creates the finished URL.
URL parameter SEO best practices
Use parameters only when they have a clear purpose. Tracking and filter parameters can create many URL variants, so review canonical URLs, internal links and crawl controls when parameters create duplicate pages.
Frequently asked questions
Can I use this as a UTM URL builder?
Yes. Add UTM parameters such as
Yes. Add UTM parameters such as
utm_source, utm_medium and utm_campaign.Are parameter URLs bad for SEO?
No. Their impact depends on how the parameters are used and how many URL variants they create.
No. Their impact depends on how the parameters are used and how many URL variants they create.